Dogs fly first class on BARK Air, a new charter airline service offering round-trip service from New York to Los Angeles and London. However, the VIP treatment isn’t cheap. One-way tickets for a pet and its owner start at $6,000. BARK Air touts a “dogs first” philosophy with a spa treatment that includes cushions and pheromones from an in-flight concierge to ensure a comfortable flight. The company’s first flight this week sold out and June’s schedule is filling up quickly. BARK Air’s debut comes as airlines tighten requirements for emotional support animals.
Champagne. Extra leg room. Priority boarding. These are all nice-to-haves for a first-class flight experience. But at BARK Air, calming pheromones, music, and calming jackets are just a few amenities for the VIP guests on the flight—very important pups, that is.
Bark Air, the “100% totally real airline for dogs,” had its first flight yesterday from New York to Los Angeles — and it was sold out, according to the pet company’s booking website. Although domestic tickets cost around $6,000 (for both Fido and Fido’s human), it appears you can’t put a price tag on a happy dog, as many of the upcoming flights are listed as sold out as well. (BTW, doggie champagne is actually chicken broth.)
“We built our service to be 100% focused on the dog,” Dave Stangle, vice president of marketing for Bark, tells Fortune. Bark Air’s concierge service “really [goes] above and beyond pampering every single dog, getting to know them from the minute that they booked their ticket.